BRANDED LANE-SWITCH GAME

Turn a service wait into a two-lane challenge.

Create a branded lane-switch game for a service lounge, safely parked customer or staffed queue. Players tap to move between two lanes, avoid campaign obstacles and reach the score tied to your offer.

Free to customize. Publish one game for one calendar month for $25.

Build a free draft. Check publishing availability in your editor.

Two clear choices

A tap moves the character immediately to the other lane. There is no steering wheel, drag gesture or hidden middle position to explain.

Service-themed obstacles

Replace the character, obstacle and background with visual cues from the service, venue or safety message.

A staffed reward handoff

Connect a modest score to a stocked same-visit extra that the team verifies after service, away from moving vehicles or equipment.

LIVE DEMO

Pass five cones while safely parked

The car-wash demo switches between two fixed lanes and awards one point for each passed cone. Play only while parked or in the waiting area; the sample does not issue a real reward.

PASS FIVE CONES WHILE SAFELY PARKEDSAMPLE · NO REAL PRIZES

The car-wash demo switches between two fixed lanes and awards one point for each passed cone. Play only while parked or in the waiting area; the sample does not issue a real reward.

PLAYER PATH

A waiting-area game with a firm safety boundary

The mechanic can resemble a road, but the campaign must never invite play while driving, moving through a service lane or following staff directions. Put the QR where the customer is stationary and free to stop.

  1. Start from a safe place

    The QR code sits in a lounge, parked waiting bay or staffed desk, with the safety instruction visible before play.

  2. Tap to change lane

    Obstacles approach in either lane. The player moves once per tap, earns a point after passing one and loses the round on collision.

  3. Collect after the service

    A verified qualifying score can reveal a code. Staff checks the purchased service and redeems the code before handing over the stated extra.

BRAND AND CONTENT

Use contrast to make both lanes readable

Keep the player and obstacle distinct from the road or background. A recognizable service icon is useful, but decorative reflections and detailed photos should not hide collision cues.

  • Player, obstacle and two-lane background artwork
  • Service logo, campaign title, colour and safety instruction
  • Required passes, reward stock, service eligibility and collection point
  • A next-step link for booking, locations or service details
CAMPAIGN FIT

Service campaigns where two lanes make sense

Car-wash lounge

Use cones and a branded vehicle while the customer waits off the wash track, then issue a small extra after the paid service.

State plainly: never play while driving or moving through the wash.

Tyre or service centre

Place the game in the seated waiting area and use service objects as obstacles without implying diagnostic or safety advice.

Next step: a published service page or staffed collection desk.

Venue entrance queue

Theme the two paths around event graphics and give visitors a short activity that ends as soon as their line moves.

Reward collection must remain outside the entry-control flow.

Safety-themed brand activation

Use a fictional course to reinforce one simple campaign message, then link to the complete official guidance.

The game is an interaction, not training, testing or certification.
MEASUREMENT

Measure play and service fulfilment as separate facts

Passed obstacles show interaction with the campaign, not service quality or safety knowledge. Compare verified runs and redeemed codes with eligible services recorded in the business system.

  • Lane-switch attempts
  • Verified qualifying runs
  • Same-visit codes issued
  • Staff redemptions
ONE PUBLISHED GAME
$25 for one calendar month
  • No per-player fee
  • Public link, QR code and reward-code management
  • The month starts when you publish
Create a lane-switch game

Practical questions

Can customers play while their vehicle is moving?

No. Place the invitation in a safely parked location or waiting area and state that the game must never be used while driving, moving through equipment or following staff directions.

How does lane switching work?

There are exactly two lanes. Each tap moves the character directly to the other lane before the next movement and collision check.

Can the game confirm that a service was purchased?

No. Tapmello verifies the game result and code status. Staff or your sales system must confirm the qualifying service before fulfilment.